Ride headsUp, the first true heads-up display to attach onto any helmet, today announced the official launch of its Kickstarter campaign. The display reflects on the windscreen to show navigation and speed based on the same principles as the HUDs (Heads-Up Display) in jet fighter planes. The group, led by founder Tyler Collins, is excited to carry their tech start-up experience and innovation-first mentality from their day jobs to their passion for motorcycles. 

“After years of riding motorcycles, having to constantly check my speed while maneuvering a busy street or sharp turn while struggling to find my way without navigation, I started to look for a safer and easier solution,” said Tyler Collins, headsUp founder . “Currently, the only option riders have is to buy a helmet with HUD capabilities built in. The goal for this campaign is to provide a user-friendly and universal display option that riders can afford and use on their existing helmet.”

The display unit can be mounted on the majority of helmets on today’s market and are sturdy enough to withstand high winds while maintaining its ability to easily removed from the helmet. Bluetooth connectivity also allows for streaming of audio and navigation from Android or iPhone mobile devices to helmet display.

“We designed the interface to be simple, not to distract riders or complicate the setup, but to enhance the overall riding experience,” said Collins. “The only thing the rider can see is his speed projected as a hologram; in the same way a heads up device displays speed in a modern fighter jet.” Early bird units are available at Kickstarter.com for $225.00. You can also stay updated on availability at RideHeadsUp.com